The title and description of a blog post are crucial for both readers and search engines. A compelling title grabs attention, while a well-crafted description provides a summary that can improve click-through rates and SEO. With OzSpeed’s Website Builder, you can easily update the title and description of any blog post. Here’s a step-by-step guide on how to edit these elements.
Step 1: Access the Blog Editor in hPanel #
To start editing the title and description of your blog post, open the Blog Editor in hPanel.
- Log in to hPanel at ozspeed.com.au.
- Go to Website Builder > Edit Site.
- Click on Blog in the toolbar or select Blog Posts from the left-hand menu.
Tip: #
- Review your existing titles and descriptions before making changes to identify areas for improvement, especially focusing on clarity and keyword optimization.
Step 2: Open the Blog Post for Editing #
Select the blog post you want to update from the list of posts.
How to Select a Post: #
- In the Blog Posts section, scroll through the list or use the Search Bar to find the specific post.
- Click on the Post Title to open it in the editor.
Tip: #
- Use filters like Published or Drafts to quickly locate the post you want to edit.
Step 3: Edit the Blog Post Title #
The title is one of the most important elements of your blog post, as it influences both search engine rankings and user engagement.
How to Edit the Title: #
- Click on the Title Field at the top of the Blog Editor.
- Enter a new title that is clear, concise, and keyword-rich (e.g., “10 Essential Tips for Boosting Your Website Traffic”).
- Click Save.
Tip: #
- Keep your title under 60 characters to ensure it displays correctly in search engine results.
Step 4: Edit the Meta Description #
The meta description is a brief summary that appears below the title in search engine results. It helps inform readers about the content of your post.
How to Edit the Meta Description: #
- Click on the SEO Settings tab in the Blog Editor.
- Locate the Meta Description field.
- Write a concise summary of the post (up to 160 characters), including relevant keywords (e.g., “Learn 10 proven strategies to increase your website traffic and attract more visitors today.”).
- Click Save.
Tip: #
- Make the description engaging and include a call-to-action (e.g., “Read more for expert tips!”).
Step 5: Preview the Changes #
Before publishing, preview the blog post to ensure the new title and description look correct.
How to Preview: #
- Click Preview in the top toolbar.
- Check the title and description on both desktop and mobile views.
- Click Exit Preview when you’re satisfied.
Tip: #
- Use an incognito window or clear your browser cache to see the updated title and description as a new visitor would.
Step 6: Publish the Updated Blog Post #
Once you’ve confirmed the changes, publish the updated blog post to make the new title and description live.
How to Publish: #
- Click Publish in the top right corner of the editor.
- Confirm the changes.
Tip: #
- If the updated title and description include significant changes, consider sharing the revised post on social media to attract more readers.
Step 7: Check the Title and Description in Search Results #
After publishing, verify that the updated title and description appear correctly in search engine results.
How to Verify: #
- Go to Google Search and search for your blog post using the main keywords.
- Check that the title and description display as expected.
- Use Google Search Console to request indexing if the updates are not reflected immediately.
Tip: #
- Use the Google Rich Results Test tool to preview how your blog post will appear in search results.
Troubleshooting Tips #
- Title or Description Not Updating:
- Ensure you’ve saved the changes in both the Blog Editor and SEO Settings.
- Clear your website cache in hPanel and your browser cache.
- Title Too Long for Search Engines:
- Keep the title under 60 characters. If it’s too long, search engines may truncate it, affecting visibility.
- Description Not Showing Up in Search Results:
- It can take some time for search engines to update the description. Use Google Search Console to request a faster reindex.
- Ensure the description is unique and relevant to the content to avoid search engines displaying an automatic snippet instead.
Additional Tips: #
- Use Numbers and Power Words: Titles with numbers (e.g., “10 Tips”) and power words (e.g., “Ultimate,” “Essential”) often perform better in search results.
- A/B Test Titles: If you’re not sure which title will perform best, experiment with different variations and track the results using analytics tools.
- Include Keywords Naturally: Avoid keyword stuffing in both the title and description. Use keywords naturally to make the content appealing to both readers and search engines.